The Wow Factor of the Wakeman Workplace

sarahBy Sarah Lieb, Special Events Coordinator

According to the Harvard Business Review, more than 100 studies found that the most engaged employees — those who report they’re fully invested in their jobs and committed to their employers — are significantly more productive, drive higher customer satisfaction and outperform those who are less engaged.

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Walking the Talk: A Tale of Professional Development at The Wakeman Agency

darcielBy Daricel Calcano, Administrative Coordinator

I’m fortunate enough to have been with The Wakeman Agency for three out of its 12 years in business. I came on board in August of 2012 as a college intern. And as the Agency has evolved and grown, so, too, have I.

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Why Becoming a Better Place to Work Improves Your Brand

Content employees are like gold when it comes to public perception and relationship management

Having a strong brand is essential for organizational success.

When companies and nonprofit agencies think about their brand, they are usually astute enough to consider factors beyond the approved color palette and logo. They frequently consider how certain audiences perceive and interact with them – the media, donors, volunteers, foundations, governmental bodies, clients.

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