As nonprofit organizations around the country are busy planning fall galas, it feels like a great time to share some insights about audience development. When my agency works with clients to plan events, we encourage them to be strategic in how they think about the various audiences that support a gala.
We love planning galas. Galas allow us to combine all of our organizational strengths- strategy, creativity and execution- while also giving us an opportunity to stretch and grow, as we try new things. As we wind down the 2017 spring fundraising season, we wanted to share a few things organizations should be thinking about, as … Read more
Vanessa Wakeman, CEO of The Wakeman Agency, has been named to the PRWeek 2017 “Champions of PR” list. This prestigious group of 40 women, celebrates women in the PR industry who are defining new, innovative ways of doing business and who are helping elevate their companies as sought-after employers of the future.
NEW YORK CITY, NY – Social change agency, The Wakeman Agency announced it has obtained a license from the U.S. Department of the Treasury, granting the agency permission to pursue opening an office in Cuba. This will mark the agency’s first international presence, adding to its New York and Silicon Valley locations.