Insights
GLAAD’s, Rich Ferraro, on Celebrity Social Media Channels as Today’s Most Trusted Media Outlet
Another must listen to episode from our Celebrity and Influencers season. For nonprofits looking to elevate their impact through communications and messaging, The Social Change Diaries provides a peek behind the curtain. In this episode, GLAAD’s Chief Communications Officer, Rich Ferraro, shares “aha moments” and first hand experiences, including how GLAAD has evolved with the changing media landscape- partnering with today’s influencers driving change, in a way that allows the org to indirectly mold the news cycle itself.
The Wakeman Agency Tackles the Employment Gap with Generation
The Wakeman Agency is excited to announce a new engagement with Generation, a global nonprofit that is addressing the employment gap and making entry-level employment accessible to disconnected youth. Generation recently received a grant from The Rockefeller Foundation for an impact hiring initiative and retained The Wakeman Agency for a national Awareness campaign.
The Wakeman Agency to Launch #JusticeForEmmettTill Campaign for the Emmett Till Legacy Foundation
The Wakeman Agency will lead strategy and execution of the #JusticeforEmmettTill campaign to catalyze people toward supporting Emmett Till’s case, as well as other civil rights era crimes that remain unsolved.
Maximize Nonprofit Galas With Audience Development
As nonprofit organizations around the country are busy planning fall galas, it feels like a great time to share some insights about audience development. When my agency works with clients to plan events, we encourage them to be strategic in how they think about the various audiences that support a gala.
6 Tips for Gala Planning That Nobody Ever Told You
We love planning galas. Galas allow us to combine all of our organizational strengths- strategy, creativity and execution- while also giving us an opportunity to stretch and grow, as we try new things. As we wind down the 2017 spring fundraising season, we wanted to share a few things organizations
Wakeman CEO Chosen for Prestigious 914 Inc. “Women In Business” Award
Shirley Chisholm once said, “If they don’t give you a seat at the table, bring a folding chair.” As the founder of a social change agency, I have often found myself not only bringing the chair, but the table too, to conversations and spaces in which I advocate for the nonprofits we serve.
The Wakeman Agency Celebrates Black History Month
The Wakeman Agency is proud to celebrate black history in February and all year round. In honor of Black History Month, we are highlighting black artists who have used art for social change. Throughout history, musicians, painters, filmmakers, poets and other creatives have used their respective medium to bring attention to social issues and inspire us to imagine a better tomorrow. Visit our Instagram feed to see profiles. @wakemanagency
50 Game-Changers of PR for 2017
PR News recently asked its community to tell us who should be listed among the top game-changers of PR in the last few years. Here, we look at game-changer Vanessa Wakeman. Check out the complete list of the 50 Game-Changers of PR for 2017.
Are You In Service to Your Greatness?
This question was the tipping point for my thought leadership. It was not until I answered that question, that I was able to get clear about my how I wanted to show up in the world. You see, I have always been an expert at being in service to others. I’m guessing as someone that chose to be in the nonprofit sector, an industry built on being in service to others, you, too, are great at it.
What Will The Mistress of Mayhem Teach Your Organization About Crisis Planning?
Nonprofit organizations have financial audits conducted annually, but when was the last time your organization had a crisis drill, or simulation, to assess its ability to effectively manage a crisis? The answer is likely never, and that’s not advisable.
We collaborate with nonprofit organizations and socially responsible companies that want to build influence and generate revenue for important social issues. Let’s talk about what that looks like for your organization.