We are a social change agency that helps amplify the voices of mission-driven causes and the people that lead them. We provide strategic thinking and execution, via public relations, special events, and thought leadership training, that builds influence and generates revenue for important social causes.

You want to talk to us if:

  • You want to build more awareness for your organization.
  • You are tired of your organization being a best kept secret.
  • You are not maximizing fundraising opportunities with your events.
  • It’s time for a new strategic plan to help your organization navigate its next steps.
  • You want to become a thought leader in your sector.
  • You need help developing a communications plan.
  • You want to get your voice heard in the media about a timely issue.
  • You need media coaching or help with crisis communications.
  • Your organization is addressing one of the issues that is currently in the news.

Insights

Social Change Diaries

PETA Founder, Ingrid Newkirk, Explains Their Unprecedented Rise to Power and Influence

Vanessa thought it would be fitting to launch the new season on Celebrity and Influence, with Ingrid Newkirk, the President and Founder of People for the Ethical Treatment of Animals (PETA). Long before she working in the social change sector, Vanessa marveled at how influential PETA was and how effective their communications and marketing were. Over the years, PETA’s influence has grown substantially. In this dialogue, Ms. Newkirk sheds light on the ways in which PETA has managed to stay true to its founding principles, while also evolving and becoming increasingly relevant in the midst of a dramatically a changing cultural landscape.

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