For most, the holidays are a great time of year, both personally and with media. Using current events or holidays to tie-in a story can often be successful if done properly. The trick, however, is to know what will work with media and what will not. Even though the holidays can sometimes offer an obvious … Read moreHoliday PR – Good Ways to Tie Your Efforts Together
By Katie Cray I have my favorite nonprofits, and I’m sure you do too. For years I thought that two of the biggest names in animal welfare were using the money I donated to rescue animals. Turns out I was wrong. When it comes to animal rescue, giving locally to smaller rescues and no-kill shelters … Read moreNonprofit Naughty or Nice List
Happy holidays! We wish you all joy and happiness this holiday season. From, Vanessa, Katie, Monica, Katherine, Soo, Jessica and Mason (And our Canine Department!)
By Soo Dawson It used to be that outbound marketing was the only way to go about generating leads for your business. Now, trade show halls are not as full, brick & mortar sales see continuous declines, and face-to-face prospecting is becoming rare. Inbound marketing activities such as e-newsletters, website promotions, social media campaigns, and … Read moreHoliday Marketing – Inbound Marketing Ideas
By Katherine Turiano There are infinite ways your corporate or not-for-profit holiday party can give back to your community, give your employees a sense of camaraderie and help those who need it most during the holiday season. We all get caught up in the hustle and bustle of the holidays – running to the mall, … Read moreOffice Holiday Ideas for Giving
By Katie Cray We’re all busy planning and shopping for upcoming holiday meals and celebrations. The holidays can be a time when we all get a little wrapped up in things that may not be as important as they seem. Thankfully, this is also a time when some people tend to ramp up their volunteering. … Read moreGorge a Little, Give a Little
Happy Halloween from Vanessa, Katie, Katherine, Ashley, Jessica, Soo, Monica, Mason and Doogie!
While annual appeals are still an effective way to raise funds, nonprofit organizations can benefit from looking at other ways to generate passive revenue streams by leveraging the emotional power of their core services. With Father’s Day approaching, I can’t help but notice the clever but effective and highly valuable tie-ins that some savvy nonprofits … Read moreFather’s Day Giving