GLAAD’s, Rich Ferraro, on Celebrity Social Media Channels as Today’s Most Trusted Media Outlet

Chief Communications Officer, GLAAD

Another must listen to episode from our Celebrity and Influencers season. For nonprofits looking to elevate their impact through communications and messaging, The Social Change Diaries provides a peek behind the curtain. In this episode, GLAAD’s Chief Communications Officer, Rich Ferraro, shares “aha moments” and first hand experiences, including how GLAAD has evolved with the changing media landscape- partnering with today’s influencers driving change, in a way that allows the org to indirectly mold the news cycle itself.

VICE Media’s, Paola Ramos, on Why Everyday People are the True Influencers

In this dialogue, VICE Media’s, Paola Ramos, shares unusual insights that elevate our conversations this season about celebrity and influencers. She asserts the true influencers are everyday people. This helps us consider where the opportunity is for nonprofits to create the essential emotional connection with their audience, one by one, in order to propel change. How can organizations tell their stories in a way that highlights how much power there is in the individual? What would that outcome look like?

Color Of Change President, Rashad Robinson, on Presence Versus Power

At the helm of Color Of Change, the largest online racial justice organization in the country, Rashad Robinson’s reach and influence is undeniable. In this episode of the Social Change Diaries, Rashad reveals the core structure that makes Color Of Change so powerful. He talks about leading the successful campaign against credit companies who accepted money from hate groups- an effort that catalyzed everyday citizens into a powerful group of 1.4 million activists- and what celebrity and influence means from his vantage point.

Kimberly Peeler-Allen’s Guide to How Nonprofits Can Engage Audiences to Create Change

To understand the true meaning of #FollowBlackWomen, tune into this interview with Higher Heights Co-Founder, Kimberly Peeler-Allen. Kimberly shares the roadmap of how she and her co-founder built a movement that yields power and influence in the political realm. This interview provides a step-by-step guide to help nonprofits engage audiences in creating change. The organization’s ability to amplify the voices of black women offers a powerful example of what is possible for organizations who can create an emotional connection to their audience that catapults them into action. 

PETA Founder, Ingrid Newkirk, Explains Their Unprecedented Rise to Power and Influence

Social Change Diaries

Vanessa thought it would be fitting to launch the new season on Celebrity and Influence, with Ingrid Newkirk, the President and Founder of People for the Ethical Treatment of Animals (PETA). Long before she working in the social change sector, Vanessa marveled at how influential PETA was and how effective their communications and marketing were. Over the years, PETA’s influence has grown substantially. In this dialogue, Ms. Newkirk sheds light on the ways in which PETA has managed to stay true to its founding principles, while also evolving and becoming increasingly relevant in the midst of a dramatically a changing cultural landscape.

PR Legend, Patrice Tanaka, on Why Impactful Leadership and Living Your Life Purpose Go Hand in Hand

Leadership in Social Change Patrice Tanaka

Serial Entrepreneur and PR legend, Patrice Tanaka, knows how to achieve the most impactful leadership style possible. In our final episode of our Leadership season, she shares how defining her life purpose and pursuing it with courage not only influenced the evolution of her leadership style, but how it’s essential for all of us in order to become the best leaders possible in our work and lives overall.

Rusty Stahl’s Radical Vision for a Transformed Nonprofit Workforce

Leadership in Social Change Rusty Stahl

The typical nonprofit playbook includes a scenario where an organization has constrained resources and overworked staff with limited access to professional development opportunities. Rusty Stahl, CEO and Founder of Fund the People, is advocated for something radically different. In this episode of Social Change Diaries, Rusty makes the case for an industry wide overhaul of how we invest in the nonprofit workforce.

Kashif Shaikh on Leadership that Reframes the Narrative Around Muslim-Americans

Leadership in Social Change Kashif Shaikh

As a first-generation Muslim American, Kashif Shaikh sees the world through a lens that ensures American Muslims have access to all of the freedoms and opportunities this country offers. In a conversation about leadership, he shares his vision and the importance of developing leaders who can tell their stories to create change, shifting the current narrative around Muslim-Americans. In less than a decade, under Kashif’s leadership, he has grown the organization he co-founded, the Pillars Fund, into a leading voice for American Muslims. Listen and learn.

Five Women to Watch in Social Change

Vanessa Wakeman receives 914 Inc. "Women in Business" Award

Taking inspired leadership to the next level

As The Wakeman Agency concludes our celebration of bold and innovative agents of change and progress during Women’s History Month, we’re proud to spotlight five women who are making the world a better place in various spheres. From fostering economic viability by providing the homeless with a greater sense of agency to trying to level the playing field when it comes to racial inequity, these leaders have made not only a name for themselves, but also for the social change causes they advance each day.

Read moreFive Women to Watch in Social Change