The Wakeman Agency has been engaged to conduct a thought leadership/media relations campaign with an international focus for the Alliance for Financial Inclusion (AFI), a global organization headquartered in Malaysia. The campaign will establish AFI as the leader in Inclusive Green Finance, an evolving policy area that implements financial inclusion policies to build resilience to the negative impacts of climate change. Climate change disproportionately impacts vulnerable populations, including women, as their livelihoods are threatened by floods, heatwaves and wildfires. AFI views financial inclusion not only as a tool to reduce inequality, but as a crucial intervention—potentially saving millions of people worldwide from being driven into poverty by climate change. The Wakeman Agency will draw on its experience with top-tier international media contacts to spotlight these issues and elevate AFI’s reputation by generating opportunities for op-eds, feature articles and interviews for the organization’s leadership.